Art & Design, Home Studio, Uncategorized

What a Speed Design Challenge taught me

This past week, I participated in my first ever “Speed Design Challenge” and it was indeed a challenge! In fact, it might be the MOST challenging thing I’ve done in quite some time.  A Speed Design is just that – produce a design based on a brief in a short window of time.  It doesn’t need to be perfect, it’s more like a “rough draft” of a design, but it needs to look good enough to present it as an idea to a client.

Sounds pretty straightforward, but since I tend to be a bit of a perfectionist, it’s really challenging for me to produce a design in a limited amount of time.  I started on one design and hated it – but it did produce a really cool effect that I’ll probably use in another design.  I only played with that for about 10 minutes before calling it a night.  The next morning I was up before my alarm clock and thinking about the challenge.  I loved the effect I had stumbled upon so much the night before that I decided to try it again and expand on it.

Hopping out of bed and heading into my studio, I felt excited to have 30 minutes in which to produce something I was happy with.  It was challenging, but it seemed to be such a great way to start the day that I just got right down to work.  I chose a simple floral painting I’d done before and set about transforming the very romantic floral into a “glitch floral” pattern by applying a few effects to the scan of the watercolor painting and then cutting out certain elements to use in the new design.  Inside of 30 minutes I had a brand new floral pattern – and I even put it on a “dress” form that I found by Oberholster Venita from Pixabay.

Yes, my repeat is off on the bottom, but it was a ROUGH DRAFT.  And, it did it in about 30 minutes start to finish.  If I had another 10 minutes before I had to leave for work, it would have been spot on.  But my speed design challenge resulted in 5 new things:

A new pattern (that still needs refinement)

A new technique I will use again

A Mock-Up (I had never put my pattern into an apparel mock up until that morning.  Total. Game. Changer.)

A confidence Boost – Knowing that I can produce a rough draft of a print in under 30 minutes means I could spend 3 hours on a Saturday making rough drafts of prints and wind up with 6 new patterns once I put them into repeat and refine them!

A productivity boost – This morning, I spent an hour putting together three of my own fashion illustrations to use as mock-ups, then I spent 20 minutes learning how to fill the dress forms with my patterns in the easiest way possible.

So my 30 minute speed design challenge resulted in 5 new things that I will now do that I didn’t really think about or know about before.  I can’t wait for the next challenge!

Copy of Copy of The reason most people never reach their goals is that they don't define them, or ever seriously consider them as believable or achievable. Winners can tell you where they are going, what (6)

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